Fake it ’till you make it

“If you’re smart, funny, or ridiculous enough, you can have your own show,” said Valentin Sanjuan, the director and host of the hit Catalan YouTube show, Visto lo Visto.

For a 10 euro entrance fee, audience members receive a night full of laughter along with a little bottle of rum. The segment can be described as a combination of American Funniest Home Videos, whichever late night sho

Visto lo Visto hosted in the Alexandra Theatre every Friday from 9pm-11pm

w Jimmy Fallon is hosting, and stand up comedy.

Last week my teacher invited his ex worker and friend Valentín Sanjuan to speak before my Journalism 2.0 class about how he built his brand and represents himself on the media. When he walked into the room I was thoroughly surprised by his choice of outfit; garbed in what I would call “douche attire” he donned a faded green hat with an american flag, skinny jeans, and a floral pullover that hid a presumably fuckable physique. Unfortunately the picture I took with him got erased when I broke my phone, so you’ll have to rely on my eloquent and accurate description of him to build a visual of him in your imagination.

After being booted from his job working at Catalunya Radio where he hosted Vist i no Vist i (Seen and Unseen), Valentín picked himself back up from the ground and created a program that would exclusively be aired on YouTube.

The benefit of using an unconventional channel such as YouTube to air Visto lo Visto is the ability to auto-edit. “No one can tell me that I can’t say “dick” on my show,” said Sanjuan. YouTube allows for more freedom of speech and has no limitations – a quality that Sanjuan built his brand around.

valentisanjuanWhen he’s not promoting his show, Sanjuan travels around the world with his camera filming his adventurous expeditions that test his mind and body. He posts daily videos of his adventurous conquests on his more famous YouTube account that has over 108K followers and nearly 800 videos.

Sanjuan is most famously known for completing several Ironman Triathlons and two Ultraman World Championships.

Through recording these events that tested his limits and pushed his boundaries, Sanjuan cultivated a strong brand for himself that attracted a large audience hungry for more Valentín.

The self-described journalist acclaims his success to his golden rule, “fake it ’till you make it.” After getting the boot from his job working at the radio station, Sanjuan had nothing. But instead of laying in the debris of his crumbled world, he cleaned up the mess and created Visto lo Visto. 

In order to make his new YouTube show worth seeing, Sanjuan called upon celebrities that frequented his old radio show and asked them to the station’s “new location,” and by new location he meant “my show that has a similar name to the radio segment I worked for in the past but is totally different, and I’m omitting that pertinent information to coerce you into helping me become successful”.

Sanjuan admits he didn’t make any profit during the first four years of producing Visto lo Visto, but he worked around his lack of income by living off his rule, “fake it ’till you make it.” He secretly redid his kitchen at no cost by promising to publicize all the products on his show, and continued securing A-list celebrities by reassuring them that other well-known people had been on the show too – even though they never were.

Who wouldn't trust those big, black cartoon eyes?
Who wouldn’t trust those big, black cartoon eyes?

Like a modern day Aladdin, Valentín supported himself by tricking the system until the system worked for him. The arabian prince faked his royalty to Princess Jasmine until he actually did become a prince – except unlike Valentín Aladdin had help from a magic genie.

“Until we’re successful, it’s not going to stop,” Sanjuan said, referring to his golden rule. Sometimes you just gotta act like you’re hot shit until you become hot shit – like when I post three Instagrams in a row because that’s what celebrities do.


Similar but Different to the Triwizard Maze

Da Labyrinth

Calling all Harry Potter fans: there’s a dope labyrinth park in Barcelona and you don´t have to be a Triwizard Champion to enter it. Located in the district of Horta, the Parc de Labirint d’Horta is home to a beautiful 820 yard long maze (disclaimer: apparently maze is not synonymous for labyrinth, but for the purposes of my post I will continue to upset those who find my misuse of the word disturbing because ain’t nobody got time to differentiate the two) that transports you back to the year 1791 when it was built by Joan Antoni Desvalls of d’Ardena. It´s kind of a trek to get there since it´s not in a touristy area, but that´s what makes it all the more appealing. Fuck tourists, ammirite?

Me, taking touristy pictures in the park.
Me, taking touristy pictures in the park.

I´m a huge HP nerd, so it was no question that my answer would be ¨fuck YAAAS!¨ when my roommate asked if I wanted to take a 40 minute metro ride to get lost in the labyrnth after class. Like the millennials we are, we put in our headphones to help pass the time, aka avoid the boredom of interacting with one another. While she jammed to her “good vibes” Sound Cloud playlist, I opened the podcast app on my iPhone (Apple should be sponsoring me for this advertisement) to listen to If I Were You, the only advice podcast on the internet hosted by Jake and Amir.

Once we arrived in Horta I wrapped my headphones around my PopSocket, and prepared myself to enter the Park and experience something mystical. Despite studies attempting to show spiritual effects of labyrinth walking, there is no empirical evidence that supports the disputed ¨labyrinth effect” besides Dumbledore´s claim that “people change in the maze,” which is enough evidence for me.

Me, struggling to find my way in the labyrinth
Me, struggling to find my way in the labyrinth

Unlike the Triwizard Maze which hosts the Triwizard Cup, in the center of the Barcelona labyrinth, located inside the neoclassical garden, stands a statue of Eros, the goddess of love. Unbeknownst to my roommate and me, this is a hot spot for lovers. I was expecting to find a sphinx or a water fountain, not a bunch of adorable couples sucking face.

Eros, goddess of love. Similar but different to the Triwizard Cup
Eros, goddess of love. Similar but different to the Triwizard Cup

The reminder of how terribly single I was almost made me wish the statue of Eros was a portkey meant to transport me to the Little Hangleton graveyard to face my death at the hands of Voldemort – but then I remembered that being single isn’t as bad as having to probably smell Voldemort’s breath before he curses me. Can you imagine the Dark Lord brushing his teeth twice a day with a Darth Vadar toothbrush, flossing, and using mouthwash after a tiresome day of splitting his soul into horcruxes? I don’t think so.

I know what you’re thinking; this dope ass park must cost like, one hundred million dollars to get into! I’m just a broke college student, how can I afford that?  WELL dear reader, you’re absolutely wrong! Entrance to this magnificent gem is as free as watching the Mayweather v Pacquiao fight on Periscope!

There’s much more to be explored in the Labyrinth Park in Horta, but you’ll have to check it out yourself (because I’m too lazy to write about it/the Labyrinth is the most important part). In the meantime, brush up on your Goblet of Fire knowledge with this quiz I made on riddle.com. Let the odds be ever in your favor! 

Screenshot 2016-03-17 10.31.30

The Triwizard Maze

How well do you know what went down during the third task of the Triwizard Tournament?

</p></section><section><h3>Who were the Triwizard Tournament champions?</h3><p>Harry Potter, Dudley Vernon, Paris Hilton, Fleur Delacour</p><p>Victor Krum, Hermione Granger, Donald Trump, Harry Potter</p><p>Harry Potter, Victor Krum, Cedric Diggory, Fleur Delacour,</p><p>Harry Pooped-his-pants, Victor Muffin-Krums, Edward Cullen, Fleur Delahotasfuckcour</p></section><section><h3>Where was the maze grown?</h3><p>The Quidditch field</p><p>The enchanted forrest</p><p>Dumbledore’s bathroom</p><p>The basement of Hogwarts</p></section><section><h3>What’s a portkey?</h3><p>A delicious dessert</p><p>An object that can be used to transport someone when activated</p><p>A teacup pig</p><p>A key</p></section><section><h3>Who had to answer the sphinx’s question in the maze?</h3><p>Fleur Delacour</p><p>Cedric Diggory</p><p>Homer Simpson</p><p>Harry Potter</p></section><section><h3>Who grew the maze?</h3><p>Professor Sprout</p><p>Professor McGonagall</p><p>Hagrid</p><p>Molly Weasley</p></section><section><h3>Who is hottest?</h3><p>Cedric Diggory</p><p>Viktor Krum</p><p>Harry Potter</p><p>Ron Weasley</p></section><section><h3>Which schools participated in the Triwizard Tournament?</h3><p>Hogwarts School of Witchcraft and Wizadry, Solomon Schechter Hebrew Day School, Harvard Law School</p><p>Pigarts School of Witchcraft and Wizadry, Durmstrang Institute, Fashion Institute of Technology</p><p>Indiana University of Witchcraft and Wizadry, Durmstrang Institute, Barcelona Beauty School</p><p>Hogwarts School of Witchcraft and Wizadry, Durmstrang Institute, Beauxbatons Academy of Magic</p></section><section><p>undefined</p><p>undefined</p></section><section></section><section></section></div>